who put the cat in catalina?


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fun graphic designs! all photos courtesy of daily heller and jim heimann

 

fun graphic designs! photo courtesy of daily heller and jim heimann

fun graphic designs! photo courtesy of daily heller and jim heimann

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fun graphic designs! all photos courtesy of daily heller and jim heimann

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fun graphic designs! all photos courtesy of daily heller and jim heimann

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fun graphic designs! all photos courtesy of daily heller and jim heimann

 

In 1919, chewing-gum entrepenuer William Wrigley, Jr. bought all the controlling shares in the Santa Catalina Island Company and became the largest shareholder of the island. He loved Catalina and invested million of dollars into promoting the tourism to the island. Catalina was only 27 miles across the blue Pacific from San Pedro. He hired a top advertising man named Otis Shepard and in 1939, Otis created the Doublemint Twins campaign. The rest was history. Here are a few of the really neat designs and advertisements from that time period…

Categories: Uncategorized | Tags: | 6 Comments

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6 thoughts on “who put the cat in catalina?

  1. Ken Oda

    Love those old “vintage” travel posters…..

  2. Pretty cool. Makes you want to go over and scuba dive! Many happy memories of that.

  3. bonefish27@aol.com

    Very cool. Ready for the double haul? Greg has a game that day. Do you think I should go early or late? I will have to miss the middle.

    John

  4. Cool designs…advertising at its best!

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